Monday, August 22, 2005
i-Tunes stores and mobile music
Japanese consumers clearly express their preference:
99.8% of music downloads are to mobile phones, and
0.2% of music downloads are to PCs and portable MP3 players.
Clearly Japan's internet music services did not offer what consumers want: internet music downloads to PCs and portable MP3 players recently dropped from
12,300/day during Jan-March 2005 to
11,600/day during April-June 2005 - against:
5 million/day music downloads to mobile phones!
KDDI is doing pretty well with music downloads - even compared on a global scale with i-Tunes:
99.8% of music downloads are to mobile phones, and
0.2% of music downloads are to PCs and portable MP3 players.
Clearly Japan's internet music services did not offer what consumers want: internet music downloads to PCs and portable MP3 players recently dropped from
12,300/day during Jan-March 2005 to
11,600/day during April-June 2005 - against:
5 million/day music downloads to mobile phones!
KDDI is doing pretty well with music downloads - even compared on a global scale with i-Tunes:
