Tuesday, December 23, 2008
ICT trends for Japan
One of the Embassies here in Tokyo asked me to write a report about ICT trends in Japan...
Mobile phone sector
Pushed by the Government the mobile operators changed the business model for mobile phone sales from a straight subsidy model to an installment payment system. As a consequence the mobile phone sales collapsed, creating huge difficulties for Japan's mobile phone makers, but greatly improving the financial results of mobile operators.
An interesting trend is the growth of the "smart-phone" market (Blackberry, HTC-Windows-Mobile phones, iPhone etc.) and mini-PCs, which can be acquired for YEN 1 with subsidy from eMobile.
In this context the Japanese telecom equipment makers association invited me to give a presentation, which was booked out 2-3 weeks ahead - about 100 Japanese telecom equipment maker managers attended! The General Affairs Vice-Minister / Secretary of State attended.... ( download my presentation here - in Japanese language: "Paradigm shift and opportunities for Japanese mobile phone makers" )
Nokia's termination in Japan
On November 27th, 2008, global press announcements announced that NOKIA will stop making mobile phones for Japan's mobile operators with immediate effect. DoCoMo and SoftBank had NOKIA phones in preparation and had already started marketing efforts - these were cancelled a few days after NOKIA's press announcement.
NOKIA had founded the Japan subsidiary on March 3rd, 1989, almost exactly 20 years ago, thus NOKIA has given up entering Japan's mobile phone market after 20 years of efforts. NOKIA will not totally shut down in Japan, NOKIA announced that R&D and procurement will continue, and VERTU announced to enter Japan's market with a mobile vertual network operator (MVNO) model renting network capacity from DoCoMo, and opening own shops.- However the opening of these direct VERTU stores keep being postponed.
NOKIA joins the row of European telecom companies which have given up operations in Japan: Vodafone, Cable & Wireless.
M&A
European company's acquisitions in Japan are currently almost non-existent, including the ICT sector. By far the largest acquisition in Japan by a company from the European/Mediterranian area was not by an EU company, but by the Israeli company Iscar which acquired the Japanese company Tungaloy for around US$ 1 Billion. However, this acquisition was driven by US capital. Read details in our blog here.
In the opposite direction there is a boom of Acquisitions by Japanese companies abroad. For example, TDK acquired the German company EPCOS, Fujitsu acquired the outstanding 1/2 of Fujitsu-Siemens, NTT-Data acquired 72.9% of Cirquent which was a 98% subsidiary of BMW before. SONY acquired the outstanding 1/2 of the SONY-Bertelsmann Music Group from Bertelsmann.
The current trend is definitely a strengthening of Japanese acquisitions in Europe.
The most important issue however are not the acquisition transactions themselves, but the crucial issue will be whether these acquisitions create or destroy value. In many cases the difficulties to overcome "cross-cultural" issues are enormous. Many huge wrecks line the road: Vodafone-Japan, Cable-Wireless-Japan, NOKIA in Japan, or DoCoMo's overseas acquisitions. There are also many success stories - the most impressive and famous one Nissan-Renault, however there are many more. An interesting case in progress is Nippon-Sheet-Glass (now NSG Group)'s acquisition of Pilkington Glass (read about a presentation by NSG's CEO here in our blog).
Mobile phone sector
Pushed by the Government the mobile operators changed the business model for mobile phone sales from a straight subsidy model to an installment payment system. As a consequence the mobile phone sales collapsed, creating huge difficulties for Japan's mobile phone makers, but greatly improving the financial results of mobile operators.
An interesting trend is the growth of the "smart-phone" market (Blackberry, HTC-Windows-Mobile phones, iPhone etc.) and mini-PCs, which can be acquired for YEN 1 with subsidy from eMobile.
In this context the Japanese telecom equipment makers association invited me to give a presentation, which was booked out 2-3 weeks ahead - about 100 Japanese telecom equipment maker managers attended! The General Affairs Vice-Minister / Secretary of State attended.... ( download my presentation here - in Japanese language: "Paradigm shift and opportunities for Japanese mobile phone makers" )
Nokia's termination in Japan
On November 27th, 2008, global press announcements announced that NOKIA will stop making mobile phones for Japan's mobile operators with immediate effect. DoCoMo and SoftBank had NOKIA phones in preparation and had already started marketing efforts - these were cancelled a few days after NOKIA's press announcement.
NOKIA had founded the Japan subsidiary on March 3rd, 1989, almost exactly 20 years ago, thus NOKIA has given up entering Japan's mobile phone market after 20 years of efforts. NOKIA will not totally shut down in Japan, NOKIA announced that R&D and procurement will continue, and VERTU announced to enter Japan's market with a mobile vertual network operator (MVNO) model renting network capacity from DoCoMo, and opening own shops.- However the opening of these direct VERTU stores keep being postponed.
NOKIA joins the row of European telecom companies which have given up operations in Japan: Vodafone, Cable & Wireless.
M&A
European company's acquisitions in Japan are currently almost non-existent, including the ICT sector. By far the largest acquisition in Japan by a company from the European/Mediterranian area was not by an EU company, but by the Israeli company Iscar which acquired the Japanese company Tungaloy for around US$ 1 Billion. However, this acquisition was driven by US capital. Read details in our blog here.
In the opposite direction there is a boom of Acquisitions by Japanese companies abroad. For example, TDK acquired the German company EPCOS, Fujitsu acquired the outstanding 1/2 of Fujitsu-Siemens, NTT-Data acquired 72.9% of Cirquent which was a 98% subsidiary of BMW before. SONY acquired the outstanding 1/2 of the SONY-Bertelsmann Music Group from Bertelsmann.
The current trend is definitely a strengthening of Japanese acquisitions in Europe.
The most important issue however are not the acquisition transactions themselves, but the crucial issue will be whether these acquisitions create or destroy value. In many cases the difficulties to overcome "cross-cultural" issues are enormous. Many huge wrecks line the road: Vodafone-Japan, Cable-Wireless-Japan, NOKIA in Japan, or DoCoMo's overseas acquisitions. There are also many success stories - the most impressive and famous one Nissan-Renault, however there are many more. An interesting case in progress is Nippon-Sheet-Glass (now NSG Group)'s acquisition of Pilkington Glass (read about a presentation by NSG's CEO here in our blog).
Labels: ict, Japan, mobile phone, nokia, smart phone, smartphone, trends
Wednesday, December 10, 2008
NOKIA quits Japan - for now...
NOKIA's Japan subsidiary was founded on April 3, 1989 - almost 20 years ago. On November 27, 2008 NOKIA announced to terminate selling mobile phones to Japan's mobile operators, effectively withdrawing from Japan (except for purchasing, R&D and VERTU).
NOKIA's sales figures in Japan were a well kept secret until last week when several Japanese newspapers wrote that NOKIA sold 200,000 phones during FY 2007: thus NOKIA's market share was 0.39% - after 20 years of market entry efforts.
Considering the disastrous collapse of mobile phone handset sales in Japan, NOKIA's move to quit sales in Japan actually makes a lot of sense. Nothing prevents NOKIA from re-entering Japan again in the future.
NOKIA's sales figures in Japan were a well kept secret until last week when several Japanese newspapers wrote that NOKIA sold 200,000 phones during FY 2007: thus NOKIA's market share was 0.39% - after 20 years of market entry efforts.
Considering the disastrous collapse of mobile phone handset sales in Japan, NOKIA's move to quit sales in Japan actually makes a lot of sense. Nothing prevents NOKIA from re-entering Japan again in the future.
Labels: Japan, market share, nokia, sales
Thursday, October 16, 2008
Nokia & Sony Ericsson Results Likely to Disappoint (CNBC TV interview)
More in our J-ELECTRIC report: http://www.eurotechnology.com/store/j_electric/
Labels: nokia, sony, sony-ericsson, sonyericsson
Wednesday, June 04, 2008
It's an entirely different story for the iPhone in Japan than anywhere else...
In a terse one-line press announcement "SoftBank today announced it has signed an agreement with Apple to bring the iPhone to Japan later this year". (Of course we are talking about the 3G i-Phone, because Japan has almost switched off the 2G networks, and has essentially stopped selling 2G phones for a couple of years now. The current initial 2G iPhone uses GSM and therefore cannot work in Japan, which has no GSM).
iPhone's main competitors in Japan will be SHARP and KDDI's design series, at least for the forseeable future - an entirely different story than in any other country in the world... read below.

About 25% of the global cellphone market in terms of cash value is in Japan. - Why? Japanese users want a lot more functions (navigation, mobile payment, QR code, mobile shopping, mobile music and video, mobile TV, ...), and are happy to pay much more per phone. Japan is a totally different game: while NOKIA has about 40% of global market, NOKIA's marketshare in Japan is almost zero.
Competing in Japan will be an entirely different story for the iPhone
Japan's cell phone is entirely different than anywhere else in the world - recently some people including Japanese Government officials have used the nickname "Galapagos islands" for Japan's insular and very advanced cellphone market. Indeed, our company in a project for the European Union Government documented in details how Japan's cellphone services are 3-5 years ahead of Europe's, ie a large range of cellphone services common in Japan have not yet been introduced in Europe.
For this reason, while the current 2G iPhone is at the high priced top-end in the US or in Europe, in Japan the 2G iPhone does not even work, because Japan has no GSM and essentially has not been selling any 2G phones any longer for a couple of years now. Many mobile services, which Japanese phone users have become accustomed to, are missing from the current 2G iPhone. Japan therefore will be a benchmark, and we expect that selling the iPhone in Japan together with Japanese customer feedback will help Apple to dramatically accelerate iPhone development. Competing in Japan will make the iPhone stronger we believe.
iPhone's main competitors in Japan will be SHARP and KDDI's design series, at least for the forseeable future - an entirely different story than in any other country in the world... read below.

About 25% of the global cellphone market in terms of cash value is in Japan. - Why? Japanese users want a lot more functions (navigation, mobile payment, QR code, mobile shopping, mobile music and video, mobile TV, ...), and are happy to pay much more per phone. Japan is a totally different game: while NOKIA has about 40% of global market, NOKIA's marketshare in Japan is almost zero.
Competing in Japan will be an entirely different story for the iPhone
Japan's cell phone is entirely different than anywhere else in the world - recently some people including Japanese Government officials have used the nickname "Galapagos islands" for Japan's insular and very advanced cellphone market. Indeed, our company in a project for the European Union Government documented in details how Japan's cellphone services are 3-5 years ahead of Europe's, ie a large range of cellphone services common in Japan have not yet been introduced in Europe.
For this reason, while the current 2G iPhone is at the high priced top-end in the US or in Europe, in Japan the 2G iPhone does not even work, because Japan has no GSM and essentially has not been selling any 2G phones any longer for a couple of years now. Many mobile services, which Japanese phone users have become accustomed to, are missing from the current 2G iPhone. Japan therefore will be a benchmark, and we expect that selling the iPhone in Japan together with Japanese customer feedback will help Apple to dramatically accelerate iPhone development. Competing in Japan will make the iPhone stronger we believe.
Labels: cellphone, iphone, Japan, nokia
Tuesday, November 20, 2007
Market caps of companies in mobile: global vs local
Google, Apple, Nokia, HTC, Vodafone and are winning the driver's seat of the global internet revolution. DoCoMo, KDDI and SoftBank essentially stay inside Japan for now - limiting their growth prospects and leaving global opportunities to others.

GOOGLE with Android and APPLE with iPhone are reaching for the driver's seat of the global mobile data revolution. Global companies including GOOGLE, Vodafone, Apple and NOKIA grow to US$ 100s Billion valuations, while local companies NTT, DoCoMo, KDDI and SoftBank remain essentially limited to Japan's market for now. Smartphone maker HTC increases impact - including in Japan.

GOOGLE with Android and APPLE with iPhone are reaching for the driver's seat of the global mobile data revolution. Global companies including GOOGLE, Vodafone, Apple and NOKIA grow to US$ 100s Billion valuations, while local companies NTT, DoCoMo, KDDI and SoftBank remain essentially limited to Japan's market for now. Smartphone maker HTC increases impact - including in Japan.
Labels: apple, docomo, google, htc, iphone, KDDI, nokia, ntt, softbank
Friday, March 16, 2007
"Help - my mobile phone does not work!" - Why Japan's mobile phone sector is so different from Europe's
Presentation at the Lunch meeting of the Finnish Chamber of Commerce in Japan (FCCJ) on March 16, 2007 at the Westin Hotel, Tokyo.
Find the summary and photos of the meeting here
Download the presentation here
From the Announcement:
In his presentation, Dr. Fasol will explain the essentials of Japan's mobile phone market, why and how it is so different to Europe's. He will also talk about some of the reasons why it is so difficult for European companies to succeed and uncover opportunities and the keys to success for European companies in this important market.
Find the summary and photos of the meeting here
Download the presentation here
From the Announcement:
In his presentation, Dr. Fasol will explain the essentials of Japan's mobile phone market, why and how it is so different to Europe's. He will also talk about some of the reasons why it is so difficult for European companies to succeed and uncover opportunities and the keys to success for European companies in this important market.
Labels: docomo, handy, Japan, KDDI, keitai, mobile phone, nokia, softbank
Friday, October 27, 2006
Finland-Japan Ubiquitous Society Conference
October 27, 2006 the Finland-Japan Ubiquitous Society Conference was held in Tokyo.
Tero Ojanpera, Exec VP and CTO of NOKIA, gave an overview of NOKIA's vision of communications, other speakers and panelists included Juho Lipsanen, Finland CEO of TeliaSonera, KDDI Chairman Murakami.
The day before I briefed and had a long discussion with the top management team of TeliaSonera-Finland.

Panel discussion with TeliaSonera CEO Juho Lipsanen and KDDI-Chairman Murakami.

Tero Ojanpera, Exec VP and CTO of NOKIA, gave an overview of NOKIA's vision of communications, other speakers and panelists included Juho Lipsanen, Finland CEO of TeliaSonera, KDDI Chairman Murakami.
The day before I briefed and had a long discussion with the top management team of TeliaSonera-Finland.

Panel discussion with TeliaSonera CEO Juho Lipsanen and KDDI-Chairman Murakami.

Labels: CEO, cto, Finland, Juho Lipsanen, KDDI, nokia, teliasonera, Tero Ojanpera, ubiquitous
