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The i-Mode Ecosystem

Overview report of i-Mode, the pioneering mobile internet system with 48 Million paying subscribers which started in Japan in February 1999.
Version 16.0 of January 2, 2006
approx. 222 pages, including approx. 48 Figures and 140 Photographs and 10 tables, pdf-format, 9.8 Mbyte
[BUY and DOWNLOAD] Corporate license: US$ 2375| [info]|[Sample pages]
Version 16.0 of January 2, 2006
approx. 222 pages, including approx. 48 Figures and 140 Photographs and 10 tables, pdf-format, 9.8 Mbyte
[BUY and DOWNLOAD] Single copy license: US$ 475| [info]|[Sample pages]

11. e-mail, messaging, SMS and i-Mode:

11.1. Which kind of messaging is offered on i-Mode phones:

With almost 50% market share, DoCoMo's i-Mode phones are the dominating mobile phones in Japan. i-Mode phones offer the following types of messaging:

- email with photo and video clip attachments

- "charamail": html formated email, which may include a variety of characters, images, frames etc.

- Message-Free (for opt-in newsletters free of charge)

- Message-Request (for paid subscription only newsletters)

- SMS (SMS is only included to fulfill 3G standard requirements, and is rarely used by Japanese consumers)

11.2. What about emoji (emoticons):